Aleksandar Erceg, Zafer Kilic – INTERCONNECTION OF E-COMMERCE AND LOGISTICS: EXAMPLES FROM CROATIA AND TURKEY

Aleksandar Erceg, Zafer Kilic – INTERCONNECTION OF E-COMMERCE AND LOGISTICS: EXAMPLES FROM CROATIA AND TURKEY

Aleksandar Erceg
Josip Juraj Strossmayer University of Osijek, Faculty of Economics, Croatia
E-mail: aerceg@efos.hr

Zafer Kilic
Institute of Social Sciences, Hasan Kalyoncu University, Turkey
E-mail: zaferklcc@gmail.com

Abstract

Development of technology and globalization have increased possibilities e-commerce is giving and with that enabled further advance of the world trade. E-commerce has changed the way the businesses run and has changed the way people buy things they need – from electronics and furniture to clothing and everyday groceries. With the e-commerce growth traders need to pay significant attention to their companies’ important function – business logistics if they want to have satisfied customers.
Business logistics play important role in today’s world connecting both sides of companies – suppliers and buyers and delivering ordered products within the agreed time, without damage and with the lowest possible costs. With the increase of e-commerce in Croatia and Turkey of utmost importance for traders is to choose a reliable logistics partner for deliveries to final customers.
This paper will analyze the connection between e-commerce and business logistics. We will examine the current situation of e-commerce in Turkey and Croatia and will analyze the importance of business logistics for further development of e-commerce. Although there is difference between countries they are still have possibilities for the further development of e-commerce and with that logistics which is interconnected with e-commerce. As result of this paper, we are proposing further research about the influence of e-commerce development of logistics.

Keywords: e-commerce, business logistics, sales, Turkey, Croatia

Last Update: October 18, 2018  

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October 18, 2018   39    BLMM 2018  
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